Turn Motivations Into Outcomes
In this course, you'll learn how you can leverage rankings, badges, recognition, reputation, and rewards to motivate specific personas in your community to drive shared value and impact through Brian's experience and real examples. ⛳️
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Course Overview
Series: Programs
Time: ~3 Hours, 15 Minutes
Course objectives:
- Define “Gamification” and it’s importance (and what it’s not and shouldn’t be)
- Understand why member motivations are the foundation of gamification programs
- Discuss who can benefit from it (and who can’t and don’t want to)
- Describe common components typically found in successful programs
- Consider how to deploy gamification for maximum value and impact via real-world examples
- Pinpoint how to measure the effectiveness of gamification efforts and optimize
Who this course is for:
- Beginner or advanced community builders that want to understand their members' motivations, build incentive structures, and reward them for their contributions to drive specific behaviors.
Prerequisites:
- Have a basic understanding of communities and their purpose. Completing Community Foundations prior to enrolling in this course is recommended, but not required
Course Curriculum
30 Lessons / ~3 Hours, 15 Minutes
Introduction
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Fundamentals
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Motivations
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Common Components
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Ranks
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Badges
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Recognition & Reputation
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Rewards
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Measurement
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Assessment
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